Course with Ariel
Ariel — How to Pitch Journalists Without a PR Budget
How to pitch journalists, for the founders you teach who have no PR budget and hear nothing back. Four weeks between your Wednesday clinics building a list of twenty names, ending when three pitches survive an editor who deletes without reading.
What you’ll master — Outcomes you can use
- Three pitches survive that editor unchanged
Your tutor
Brisk · Faintly impatient
The plan — What’s inside
- Reading the Reporter's Last Ten Stories
- Building a List of Twenty Names
- The Subject Line That Gets Opened
- The Pitch and the Follow-Up
4 parts
Questions about this course
How do I get founders drafting real journalist pitches between my weekly clinics?
How to pitch journalists, for the founders you teach who have no PR budget and hear nothing back. Four weeks between your Wednesday clinics building a list of twenty names, ending when three pitches survive an editor who deletes without reading.